Canadian investors have the opportunity to access one of the world’s most dynamic markets by expanding into the U.S. This allows professionals to align their aspirations with significant growth opportunities. The investment visa to USA, specifically the E-2, offers a streamlined path to entering the market without the need for a green card.

This visa allows you to leverage the strong economic ties between Canada and the U.S., enabling you to tap into a vast consumer base, explore new income streams, and expand your business footprint—all while continuing to manage your operations back home.

In this guide, we will take you through every crucial step to secure the E-2 investment visa from Toronto. You’ll discover the benefits of choosing this investment visa, particularly through franchising.

Whether you’re looking to diversify, expand, or launch a new enterprise, this guide will help you navigate the path with confidence.

Exploring the E-2 Visa Through Franchising

If you’re considering an E-2 visa, you have multiple paths to establish a commercial enterprise in the U.S.:

  • Start a New Business: An exciting but demanding option, requiring significant time, money, and effort.
  • Purchase an Existing Business: Involves a comprehensive evaluation of the business’s financial health and profitability.
  • Invest in a Franchise: A straightforward route with built-in advantages like brand recognition, a proven business model, and easier market access.

Franchising stands out as a strategic choice for Canadian investors, offering a streamlined way to meet E-2 visa requirements and build a successful venture in the U.S.

Key Benefits of Choosing a Franchise for Your E-2 Visa

Investment Visa to USA (Key Benefits) | FranchiseVisa

Lower Initial Investment

Franchises often require a smaller financial commitment compared to starting a new business, with some options beginning as low as $25,000 to $50,000. This makes franchising an accessible and practical choice for meeting E-2 visa investment requirements.

Simplified Documentation

Franchises come with ready-made business plans and financial statements, which simplify the documentation process for the E-2 visa application. This can save time and reduce the complexity of proving your investment is substantial and legitimate.

Reduced Risk

Franchises typically present less risk than launching a new venture from scratch. With an established brand, proven business model, and operational support, franchises meet the E-2 visa requirement for a real, operating business and provide a more predictable path to success.

Key Considerations Before Starting Your E-2 Visa Application

Eligibility Criteria

Ensure you meet the E-2 visa requirements, such as Canadian citizenship, substantial investment in a U.S. business, and intent to develop and direct the enterprise. Unlike the EB-5 investor visa, the E-2 does not require a specific minimum job creation commitment, offering greater flexibility for smaller-scale investors.

Investment Requirements

A substantial investment is typically $100,000 or more, though there is no fixed minimum investment amount. The investment must be in an active, for-profit commercial enterprise and not considered “marginal.”

This differs from the EB-5 visa, which requires a minimum investment amount of $800,000 in a targeted employment area (TEA) or $1,050,000 outside a TEA, with a mandate for job creation through either direct investment or through regional centers.

Family and Employee Coverage

The E-2 visa covers your spouse and unmarried children under 21, who can live, work, and study in the U.S. Employees in executive or specialized roles may also qualify for E-2 visas under your enterprise.

Renewability

The E-2 visa is valid for up to two years and can be renewed indefinitely, provided the business remains operational and the applicant meets the visa requirements.

The visa does not automatically lead to permanent residency but allows for continued business operations in the U.S. for as long as renewal conditions are met.

Steps to Apply for an Investment Visa to USA from Toronto (E-2)

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For Canadians aiming to enter the U.S. market, the E-2 investor visa offers a valuable opportunity to make a direct investment and contribute to economic growth. Unlike other immigrant visas, the E-2 visa allows foreign investors to independently pursue business ventures without sponsorship from U.S. citizens or companies. Here is a step-by-step guide to help navigate the E-2 investment process.

Step 1: Seek Professional Advice

While not mandatory, consulting professionals like immigration attorneys, financial advisors, and franchise consultants are highly recommended before applying for an E-2 visa.

Experts in U.S. immigration services can help you understand eligibility criteria, prepare a comprehensive business plan, and guide you through the investment process.

A franchise consultant can assist in selecting an appropriate new commercial enterprise that aligns with E-2 requirements, maximizing your chances of approval.

Step 2: Commit the Investment Funds

To qualify for the E-2 investment visa, your capital investment must be “irrevocably committed” to a commercial enterprise in the U.S. This means the funds must represent a substantial capital investment, be at risk, and be directed toward promoting economic growth.

Merely keeping the funds in a bank account is insufficient; they need to be actively allocated to the business, with the potential to be lost if the venture fails.

A common way to demonstrate this commitment is by placing the capital investment in escrow, to be released upon E-2 visa approval.

For franchise investments, the required minimum investment amount can also be held in escrow and then transferred to the franchisor once the visa is granted. This direct investment approach ensures compliance with the E-2 visa’s requirement for active participation in a U.S. business.

Step 3: Submit Your E-2 Investor Visa Application

Begin the application process by completing the DS-160 non-immigrant visa form on the U.S. Department of State’s Consular Electronic Application Center website. The following documents are required:

  • Passport: Must be valid for international travel.
  • Travel Itinerary: If you have already made travel arrangements.
  • Travel History: U.S. trips and international travel history for the past five years.
  • Résumé or Curriculum Vitae: Detailing your professional and educational background.
  • Additional Information: Based on individual circumstances, you may be required to provide further details.

If you are applying as an E-2 investor, complete the DS-160 form. E-2 employees should also complete the DS-156E form, as required by U.S. Citizenship and Immigration Services.

Step 4: Prepare and Submit Your Application Package

Your application package should be formatted as a single PDF file, no longer than 50 pages and under 20MB. The package must include:

  • DS-160 Form Confirmation Page: For all applicants, including family members.
  • Passport-Style Photograph: A recent 2×2 photograph on a white background for each applicant.
  • Cover Letter: Outlining how you and your commercial enterprise meet the E-2 visa requirements, emphasizing the business’s potential to stimulate economic growth.
  • Comprehensive Index/Table of Contents: Clearly organized for easy document review.
  • Civil Documents: Such as birth certificates, marriage certificates, or adoption papers, to verify your relationship with family members (spouse or unmarried children under 21).
  • Supporting Documentation: Proof of nationality, business ownership, investment funds, evidence of an active, for-profit business, and confirmation that the enterprise is not marginal.

Submit your complete application package via email to the U.S. Consulate in Toronto.

Step 5: Schedule Your Visa Interview

After submitting your application, visit the U.S. Department of State Visa Appointment Service website to create a profile, register, and schedule your visa interview. Key steps include:

  • Paying the Visa Fee: The fee for an E-2 investor visa is $315 per applicant.
  • Selecting a Courier Service: Choose a location or provide an address for receiving documents from the Consular Section.
  • Booking an Interview Appointment: Arrange your interview at the U.S. Consulate in Toronto. For urgent cases, you may request an expedited appointment with proper justification.

Step 6: Attend the Visa Interview

On the day of your interview, bring all required documents, including a physical copy of your complete application package and any additional materials that may support your case.

Be prepared to discuss your investment, business plan, and the E-2 visa requirements. Your ability to demonstrate your knowledge of the business and commitment to meeting visa conditions is critical.

Step 7: Follow Up After the Interview

After the interview, adhere to the instructions provided by the U.S. Consulate or check the Appointment Service website for updates on your visa status. If approved, the E-2 visa is generally issued within a week, barring any further administrative processing.

Step 8: Selecting the Right Franchise

Selecting the right franchise is crucial to satisfying E-2 visa requirements and achieving your business goals. Consider the following factors:

Personal Interests and Strengths

Choose industries aligned with your interests and strengths to ensure long-term success and engagement.

Market Research

Focus on sectors with strong growth potential and demand, such as online services, health and wellness, or quick-service restaurants. Analyze consumer trends, demographics, and economic indicators to identify promising opportunities.

Evaluate Franchise Opportunities

Use online platforms and attend industry expos to explore available franchises. Review Franchise Disclosure Documents (FDD) to understand financial performance, investment requirements, and potential red flags.

Engage with Current Franchisees

Speak with existing franchisees to gain insights into daily operations, franchisor support, and market conditions.

Franchise Sector Trends for 2024

  • Quick Service Restaurants: High growth due to demand for healthy, sustainable food options.
  • Retail Food, Products, and Services: Stable demand for essential goods and private-label products.
  • Personal Services: Increasing demand in sectors like senior care, childcare, beauty, and pet health.
  • Business Services: Growth driven by e-commerce and remote work trends, with high demand for IT, staffing, and marketing services.
  • Commercial and Residential Services: Rising demand due to real estate market growth, including home repairs, modifications, and rental services.

Conclusion

The E-2 visa provides Canadian investors with a flexible and efficient pathway to access the U.S. market, stimulate economic growth, and achieve their entrepreneurial aspirations. As a non-immigrant investor, you are granted the opportunity to actively participate in a U.S. business while enjoying non-permanent resident status, allowing you to live and work in the U.S. for the duration of your investment.

By carefully selecting a suitable franchise, understanding the specific investment requirements, and preparing a comprehensive application, you can significantly enhance your chances of approval. The E-2 visa not only facilitates entry into one of the world’s most dynamic markets but also offers a means to contribute to economic growth by creating jobs and fostering innovation within the U.S. economy.

While the E-2 visa does not provide a direct path to permanent residency, it allows for continuous renewal as long as you maintain your investment and business operations. This flexibility makes it an ideal option for investors looking to expand their business interests without committing to permanent immigration.

Whether you aim to diversify your portfolio, explore new markets, or bring your entrepreneurial vision to life, the E-2 visa offers a unique opportunity to achieve your business goals while promoting economic growth in the U.S.

Ready to start your American journey? We’re here to help you make your business dreams come true. We can assist you in finding the right franchise for your E-2 visa and create a Visa Package tailored to your needs. You can talk to us anytime.